Midtowne Spa

This bath house opened in April 18, 1977, and closed on 10/2/16,
lasting 39 years and was at that time the second oldest gay business
in Houston (Club Houston remains the oldest, opening 4/15/73)

It was always located at 3100 Fannin, and was part of a chain,
with other branches in Denver, Los Angeles and Wilmington, CA;
and in the past in Dallas, and Austin, New Orleans, Milwaukee, and Hollywood.
More info at Midtowne.com

and there remains for Houston a Facebook Page
though I doubt many of the graphics originated in Houston


   

1977

   

  

1978

1979

  

  

Pride Parade 1979

1980

1981

1982

1983

1984

1985

art above by Steve Swoveland, who did the murals at Mary's

1989

 

1990

1992

1993

above, interesting approach for one of their ads

1995

1996

1997

   

1998

  

above from the Greater Houston GLBT Chamber of Commerce Newsletter

1999

I found almost no print ads from 1999 through 2010, but I will also offer
that TWT essentially closed down in mid-2000, where most ads had been
placed, as opposed to the Houston newspapers. And businesses were
moving more to the internet. They maintained the site midtowne-spa.com
from 1998 through 2009, though that was a very sparce site with few updates.

Along comes Facebook.....

2011

   

2012

   

below, waiting for the 2012 Pride Parade

   

   

   

2013